HubSpot Content Hub has a free plan for up to 2 users, a Starter plan shown at $7 per seat a month (a new-customer promotion, with the regular $20 struck through beside it), Professional at $450 a month billed annually or $500 a month paid monthly on an annual commitment, and Enterprise at $1,500 a month on an annual commitment. Professional includes 3 Core Seats and Enterprise includes 5, with extra seats from $45 and $75 a month. Every figure here was read from hubspot.com/pricing/content on October 12, 2026, from a US connection.
Content Hub is what HubSpot used to sell as CMS Hub, so HubSpot CMS pricing is the same thing under its current name. Seats, the annual commitment and the end of the Starter promotion all move the bill, so below are the website features per plan, a year's cost for real team sizes, and a price comparison with WordPress, Webflow and AgentSite.
How much does HubSpot Content Hub cost?
Four plans, exactly as the US pricing page showed them.
| Plan | Price shown | Billing terms on the page | Seats included | HubSpot Credits |
|---|---|---|---|---|
| Free | $0 | No credit card required | Up to 2 users | None listed |
| Starter | $7/mo per seat, $20 struck through | Pay monthly (commit monthly) or pay annually | Priced per seat | 500 |
| Professional | $450/mo, $500 struck through | Pay monthly on an annual commitment, or pay annually | 3 Core Seats, more from $45/mo | 3,000 |
| Enterprise | $1,500/mo | Annual commitment | 5 Core Seats, more from $75/mo | 5,000 |
On Starter, a banner across the top of the page reads "Save up to 65% on Starter" and says the special pricing is for new customers only, for a limited time. The $7 figure is the promotion, and $20 is the regular per-seat price shown crossed out (65 percent off $20 is exactly $7). The page's own product data lists Starter at $10 a month on monthly billing and $84 a year on annual billing, so the $7 rate is the annual one. On Professional, the same product data lists $500 a month with annual commitment and monthly billing, and $5,400 a year with annual billing. So $450 is what you pay per month when you pay the year upfront, and $500 is the monthly installment. Either way you are signing for 12 months. Professional and Enterprise both offer a 14-day trial.
What each Content Hub plan includes for a website
Every plan, Free included, connects a custom domain and comes with an XML sitemap, the drag and drop editor, premium hosting with 99.95 percent measured uptime, apex redirects and site export. What differs is page counts, branding and testing.
| Website feature | Free | Starter | Professional | Enterprise |
|---|---|---|---|---|
| Website pages | 30, HubSpot branding | 30, branding removed | Up to 10K | Up to 10K |
| Landing pages | 30, HubSpot branding | 30, branding removed | Up to 10K | Up to 10K |
| Blog | 1 blog, 100 posts, branding | 1 blog, 10K posts | Up to 100 blogs | Up to 100 blogs |
| Languages | Up to 3 | Up to 50 | Unlimited | Unlimited |
| Smart content, A/B testing | No | No | Yes | Yes |
| Memberships | No | No | 2 access groups | 100 access groups |
| Reporting dashboards | 10 | 30 | 75 | 100 |
| Extra root domains | No | No | No | Core domain plus 9 |
Free also leaves the favicon uncustomizable. Starter is the cheapest way to remove HubSpot branding from pages, the blog and live chat. Professional is where the site stops being capped at 30 pages and gains smart content, A/B testing, adaptive testing of up to 5 page variations, advanced SEO recommendations with full site auditing, the Google Search Console integration, content staging, HubDB, dynamic pages, password-protected pages and AI translation. Enterprise adds the multisite allowance, content approvals, serverless functions and code alerts.
How much does HubSpot CMS cost per month?
Per month, a single Starter seat is $7 on the annual promotion, $10 on the monthly promotion, and $20 at the regular price. Professional is $450 or $500 a month depending on how you pay, before any seat beyond the third. Enterprise is $1,500 a month on an annual contract. The page does not say what a Starter seat costs once the new-customer offer ends, so budget at $20 and get the renewal rate in writing before you sign. For a site with more than 30 pages the realistic figure is $450, because Starter keeps Free's 30 page cap.
Is HubSpot Content Hub free?
Yes, there is a genuinely free plan for up to 2 users with no credit card. It hosts a site on your own domain with up to 30 website pages, 30 landing pages and one blog of up to 100 posts. Every page carries HubSpot branding, the favicon cannot be changed, and you get none of the testing or personalization tools. For a site you send prospects to, the branding alone pushes most teams to a paid plan.
How do HubSpot seats and credits change the bill?
Seats are the first multiplier. Starter is priced per seat, so three people on Starter at the regular rate is $60 a month, not $20. Professional bundles 3 Core Seats into the $450, and each additional Core Seat starts at $45 a month. Enterprise bundles 5, with more from $75. The feature grid marks many tools as paid-seat only, so your website editor needs a seat.
Credits are the second. HubSpot Credits pay for AI agents and features that take actions: 500 on Starter, 3,000 on Professional, 5,000 on Enterprise, with more sold in packs or pay as you go. It does not print a price per credit, so if your plan leans on the AI agents, ask what overage costs before it happens.
Reporting is capped per plan as well: 10 dashboards on Free, 30 on Starter, 75 on Professional and 100 on Enterprise, each holding up to 50 reports. If the real reason you want a higher tier is answering ad hoc questions about pipeline and revenue, asking your own data plain-English questions can be a cheaper route than paying for more dashboard slots.
What does HubSpot Content Hub cost for a year?
Here is a year on each paid plan for common team sizes, using the page's prices and the "start at" seat prices. Taxes and extra credits are not included.
| Setup | Arithmetic | Year total |
|---|---|---|
| Starter, 1 seat, annual promo | $7 x 12 | $84 |
| Starter, 3 seats, regular price | $20 x 3 x 12 | $720 |
| Professional, 3 seats, paid annually | $450 x 12 | $5,400 |
| Professional, 3 seats, paid monthly | $500 x 12 | $6,000 |
| Professional, 5 seats, paid annually | $5,400 + (2 x $45 x 12) | $6,480 |
| Professional, 10 seats, paid annually | $5,400 + (7 x $45 x 12) | $9,180 |
| Enterprise, 5 seats | $1,500 x 12 | $18,000 |
| Enterprise, 10 seats | $18,000 + (5 x $75 x 12) | $22,500 |
Paying Professional annually saves $600 a year. The bigger jump is Starter to Professional: a three person team goes from $720 at the regular Starter price to $5,400, mostly to lift the 30 page cap and turn on testing. The pricing page does not list an onboarding fee for Content Hub, and HubSpot's onboarding services page did not publish a price when we read it, so ask sales directly whether one applies to your quote.
HubSpot Content Hub vs WordPress, Webflow and AgentSite on price
If the job is a business website rather than a marketing platform, here is what the alternatives cost per year. WordPress.com figures come from our WordPress pricing guide (read September 28, 2026) and Webflow figures from our Webflow pricing breakdown (read September 3, 2026).
| Option | Monthly rate | First year | Who writes and builds the pages |
|---|---|---|---|
| HubSpot Content Hub Professional | $450 billed annually | $5,400 | Your team |
| HubSpot Content Hub Starter, 1 seat | $7 promo, $20 regular | $84 promo | Your team, 30 page cap |
| WordPress.com Business | $25 billed yearly, renews at $28 | $300 | Your team |
| WordPress.com Premium | $8 billed yearly | $96 | Your team |
| Webflow Premium site plan | $25 billed yearly ($39 monthly) | $300 plus workspace seats | Your team or a designer |
| AgentSite Starter | $49 billed yearly | $588 | An AI agent, edited by chat |
| AgentSite Pro | $124 billed yearly | $1,488 | An AI agent, up to 5 sites |
Webflow adds workspace seats ($39 a month billed yearly for a second designer) on top of the site plan. For agencies and DIY builders too, see our website builder cost guide.
Is HubSpot Content Hub worth it?
It is worth it when the website is one part of a HubSpot system you already run. If your leads live in the HubSpot CRM and your emails go out from Marketing Hub, smart content for known contacts, gated memberships and contact attribution are hard to rebuild elsewhere. In that setup $5,400 a year buys a site wired into the rest of your funnel.
It is a weak buy when what you actually need is a finished company website. Professional at $450 a month is mostly a marketing platform: personalization, testing, dashboards, credits for AI agents. None of it writes your service pages. Someone still has to plan, write and assemble the site, and that is often where the real cost sits. Our website builder with CMS page compares how different tools handle editing once the site exists.
AgentSite is built for that second case. You describe the business, and an AI agent plans, writes, builds and hosts a complete multi-page site on your domain, with SSL and SEO basics. You edit by chatting, 150 changes a month on Starter. It costs $49 a month billed yearly ($588 for the first year, paid upfront) for one site, or $124 a month billed yearly on Pro for up to 5 sites with a blog, structured data, badge removal and export. To be plain about the limits: AgentSite does not do email marketing, a CRM, marketing automation, smart content personalization or server-side A/B testing. If your team needs those, stay on HubSpot. If you need a good website, see the AgentSite pricing page.
HubSpot Content Hub pricing FAQ
How much is HubSpot Content Hub Professional?
Professional is $450 a month when you pay the year upfront ($5,400 a year) or $500 a month paid monthly on an annual commitment ($6,000 a year). It includes 3 Core Seats and 3,000 HubSpot Credits, and additional Core Seats start at $45 a month. A 14-day trial is offered.
Is HubSpot CMS the same as Content Hub?
Yes. Content Hub is the current name for the product HubSpot used to sell as CMS Hub, and it carries the same website tools: pages, blog, hosting and the theme editor. HubSpot CMS pricing today means the same four plans: Free, Starter, Professional at $450 a month and Enterprise at $1,500 a month.
What is the real price of Content Hub Starter?
The regular Starter price is $20 per seat a month, shown struck through on the pricing page. The $7 figure is a limited-time offer for new customers on annual billing, and $10 is the promotional monthly rate. The page does not state the renewal price, so plan your budget at $20 per seat.
How many pages can I build on HubSpot Starter?
Up to 30 website pages and 30 landing pages, the same caps as the Free plan, plus one blog with up to 10K posts. Starter removes HubSpot branding. Professional raises both page limits to 10K and adds smart content, A/B testing and dynamic pages that do not count against the limit.
Does HubSpot Content Hub include hosting and a custom domain?
Yes, on every plan including Free. The pricing page lists premium hosting, 99.95 percent measured uptime, custom domain connection, custom domain security settings, apex hosting and redirects, and an XML sitemap across all four tiers. Enterprise adds up to 9 additional root domains beyond your core domain.
Is there an onboarding fee for HubSpot Content Hub?
The Content Hub pricing page did not list an onboarding fee on October 12, 2026, and HubSpot's onboarding services page did not publish a price either. Ask sales whether your quote includes onboarding, in writing, before you sign the annual commitment.
§ AGENTSITE
Build your whole site from a sentence
Describe your business and the agent designs it, writes the copy, builds every page, sets up SEO, and launches a complete multi-page website. Edit anything by chatting.